Used correctly, you can utilize Facebook groups for more than just socializing. In this lightning round, we uncover the way we use Facebook groups to do customer research, competitor analysis and increase our reach. The transcript Talia: If...
When hiring a marketer, there are key things you need to know and look out for. The hiring process can be hard regardless of the industry, but in the marketing industry… it’s a little different. Here’s the first thing to ask yourself when hiring:...
There are two things every brand MUST have (or at least they should). The first is a website… The second is an email list. In this episode, we break down some actionable insights that brands and people can use to grow their email list. The...
Email subject lines are a gateway to connection. If you want to connect with the people on your email list, the best place to start is with a captivating & engaging subject line. It’s often underestimated how important your subject line is...
Every week, every month, every quarter something else is declared dead according to the gurus of the world. But is it really?In this episode, we breakdown the myth that is “dead channels” and how marketers can leverage them to...
How to leverage social proof in B2B PSA – Social proof is about more than just a strip of logos on your homepage and a few testimonials. In this Lightning Round segment; Ross & Talia discuss the power of social proof in B2B and why it’s...
Surveys are often overlooked, but can uncover powerful insights that brands can use to write better copy, create better products and serve your customers better. In this episode we share… 4 powerful questions that she uses whenever she...
Welcome to the very first episode of the Action Driven Podcast! Who would have known we’d be doing this when we met on stage at WistiaFest back in 2017.We’re super excited to create a podcast with one goal, and one goal only: Bring you...